Back to School

It’s time to bring out the checklist. No not for groceries, but for school supplies. With school just around the corner, for some families back to school shopping has already started.

According to the National Retail Federation, the average American family (with children in K-12) will spend $606.10 on clothes, shoes, supplies and electronics this year. An increase of $548.72 from last year.

“We have a boost in revenue in August and it starts around this time and it goes through the middle of September,” said Super Target Store Team Leader, Ellen King. “We have a lot of foot traffic so we see that sales increase and it makes it very exciting for the team.”

According to King, some of the new trends this year in Target range from Hello Kitty to Toy Story.

“I think we have some cute trendy stuff this year from backpacks to lunch bags, even pens and pencils. There is some really cute stuff and I’m excited about our assortment,” said King.

For the first time in Illinois, the state is implementing a sales tax holiday on school supplies and back to school clothing purchases to help families save money.

You don’t have to be a student to receive the five percent discount on items under $100, but the tax holiday does not apply to electronics, food, or beauty items.

You don’t have to stray far from Naperville to get all your back to school shopping done, and it puts money back into the city, something local officials are in favor of.

“I think it’s very important that parents and kids shop in their local community,” said John Schmidt, President and CEO of Naperville Chamber of Commerce. “Naperville has all the major stores so it’s a great opportunity to get what you want and the sales tax does flow back into the community.”

But who is more ready to go back to school, the parents or the kids? One Naperville mom finds this time of the year hard because she is sending her youngest off to kindergarten.

“It makes me want to cry. I mean I am so excited. He is old enough and ready, but I get sad,” said Mary Donovan. “It is a good thing they are ready.”

To find out what is covered by the sales tax holiday and what is not can be found at


Get daily news headlines delivered to your inbox!

cat2array(72) { [0]=> int(3) [1]=> int(8) [2]=> int(20) [3]=> int(25) [4]=> int(30) [5]=> int(13588) [6]=> int(13801) [7]=> int(13803) [8]=> int(14) [9]=> int(21) [10]=> int(26) [11]=> int(39) [12]=> int(60) [13]=> int(62) [14]=> int(12127) [15]=> int(13781) [16]=> int(10) [17]=> int(15) [18]=> int(22) [19]=> int(193) [20]=> int(195) [21]=> int(12126) [22]=> int(13596) [23]=> int(13759) [24]=> int(11) [25]=> int(17) [26]=> int(23) [27]=> int(44) [28]=> int(194) [29]=> int(196) [30]=> int(11961) [31]=> int(12128) [32]=> int(24) [33]=> int(27) [34]=> int(28) [35]=> int(36) [36]=> int(63) [37]=> int(11111) [38]=> int(12129) [39]=> int(13) [40]=> int(19) [41]=> int(1036) [42]=> int(6957) [43]=> int(7053) [44]=> int(18) [45]=> int(2657) [46]=> int(4101) [47]=> int(6494) [48]=> int(2663) [49]=> int(13317) [50]=> int(13595) [51]=> int(54) [52]=> int(1714) [53]=> int(32) [54]=> int(1233) [55]=> int(1232) [56]=> int(13773) [57]=> int(501) [58]=> int(33) [59]=> int(6733) [60]=> int(13804) [61]=> int(58) [62]=> int(38) [63]=> int(2) [64]=> int(375) [65]=> int(13777) [66]=> int(7) [67]=> int(13760) [68]=> int(13763) [69]=> int(42) [70]=> int(4) [71]=> int(5) }