Savvy shoppers were able to save up to 80% off at their favorite stores, while business owners enjoyed increased traffic and new clientele.
“It’s a really great way to get some new customers who maybe didn’t know about us before, as well as reward our loyal customers with some really great prices,” said AdreAnne Tsene, Owner of Two Bostons. “It’s also just a really great way to freshen up our merchandise with some new stuff.”
Not only is the sidewalk sale great for downtown businesses but it also allows for family bonding time.
“Every year, me and my mom come out here,” said Meghan Cooney, Naperville resident. “She takes a vacation day and we try to take advantage of all the good deals. We get here right when it starts and we’ve already found some good ones and we’re going to keep shopping for the rest of the day.”
The sidewalk sale gives local businesses the chance to promote themselves within the community.
NCTV17's Natalie Vitale Reports.